01 Jun The Three-Item Challenge
Results. We all want them. Some rely on them. Some have to go into overtime to get them. Some get statues because of them. (#Peyton) Some write books about them. That’s what Simon Sinek did. His book, Start with Why reminded me of book Good to Great by Collins in that it shows the minor things that companies can do to get major results. Perhaps because I’m at a stage in my life where I’m around a lot of 16-24-year-olds, Sinek’s premise of starting with why reminded me of a game some of the millennials play—The Three Item Challenge. Unlike sports, there’s no score kept in this game; but bragging rights go to the victor with the best results. This is how you play: what: Go out with your friends to the nearest grocery store, a Meijer or Walmart would be terrific. how: Choose three of the most random items that you can imagine being purchased together. why: Get a reaction--the best result would be the cashier at the checkout literally questing your purchase or possibly laughing out loud. The biggest reaction wins! It’s harder than it sounds! As I was trying to think what I’d purchase, I recalled this one...